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In today's rapidly evolving sports industry, digital maturity is a business imperative. The 4i Audit by Sportz Interactive is a proprietary diagnostic tool that helps sports organisations benchmark where they stand and define what they must do next to stay future-ready.
At its core lies the Digital Maturity Matrix, a 2X2 model that plots your evolution across Digital Asset Maturity and Fan Data Intelligence. Based on your position on the matrix - Aspirer, Challenger, Tactician or Champion - the audit delivers a tailored roadmap to accelerate digital growth.
The process evaluates performance across four strategic pillars:
Infrastructure
Assesses the strength and scalability of your technology stack and digital foundation
Interactivity
Measures how seamlessly fans experience and engage with your digital assets
Intelligence
Examines how well your organisation captures, manages and activates fan data
Intent
Evaluates internal alignment, leadership commitment and the clarity of your digital goals
The audit spans across 45+ parameters and delivers clear, actionable insights. It's time to move from digital intent to digital impact. Register for a FREE 4i Audit now and get started with your digital transformation journey.
About Sportz Interactive
Sportz Interactive is a global leader in transforming how sports organisations engage with fans and grow digital revenue.
With over 20 years of deep domain expertise, we help leagues, federations, teams, broadcasters, OTTs, and gaming platforms unlock value through immersive fan experiences, first-party data capture, and new monetisation models.
Our core differentiator lies in combining real-time sports data, GenAI-powered content, and scalable fan engagement solutions, delivered rapidly by 700+ sports tech specialists across 7 countries.
Whether it's building fan-first digital ecosystems through gamified platforms, fantasy environments, match centres, or personalised video content, SI delivers customised, high-impact solutions that connect fans more deeply and drive business outcomes.

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